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Arianna Z. Smith

Public Affairs

Communications & Consulting Sacramento, California

CLIENTS

"We have been working with Arianna Smith on a broad range of environmental and sustainability issues since she first started her policy and communications firm.  Arianna's guidance in policy has been extremely helpful and her articulation of our needs in various media forms has been flawless.  I could not recommend Arianna highly enough."

Justin Malan

EcoConsult, Principal/Owner

SERVICES

Services

GOVERNMENTAL AFFAIRS

Services

Arianna Public Affairs offers a variety of legislative and governmental affairs services, including:

Legislative Office Materials

Create all materials for legislative offices for sponsored legislation or budget proposals, from bill introduction to Governor’s signature. Such as: 

  • Research policy (bill) ideas

  • Fact sheets 

  • Co-author requests

  • Sample support letters

  • Advise on committee background sheets

  • Talking points

  • Witness testimony

  • Q&A or FAQ documents

  •  letters to the Governor, and more.

Issue Area Research

Research previous legislative efforts, key stakeholders, potential opponents of policy issues.

Elected official or District research

Report on vote records and campaign fundraising sources, district demographics, local economies, and major local issues.

Custom Constituency Outreach Lists

Extend outreach in locations or policy spaces with lists of influencers, contact information, and custom policy pitches.

Third Party Ally Research

Bring together coalitions for policy proposals and enlist the support of cause champions.

Consulting on Legislative process, Rules and Requirements

Advise on policy committee rules, fiscal committee procedures, floor rules and requirements, chaptering out amendments, and more.

COMMUNICATIONS

Services

Based on your needs, Arianna Public Affairs can develop and implement a communications strategy on your behalf OR create a blueprint and provide individual items for you to implement and use. 

Available services include:

Messaging & Target

Audience Assistance

Press Releases &

Pitches for Earned Media

Social Media Strategy, Outreach, Maintenance

Website Creation

and maintenance

Opinion Writing & Coverage

E-newsletter/Email Alert Content

Dropbox "toolkits" and Distribution

Custom Media Outreach Lists

Analysis, Reporting, and Digital Media Trends

Meet Arianna

Meet Arianna

Communications & Policy Strategy Expert

Let's work together!  Here's how I can meet your needs:

I'll help you devise communications and policy strategies so that the public and elected officials understand why they should care about your cause -- and why elected officials must act with your interests in mind.

 

With over 12 years of experience with the California State Legislature, I know how to translate complicated policy proposals into simple, urgent calls to action.  I look forward to helping you reach your policy goals.

Background

Prior to starting my firm, I served as senior legislative and communications staff in the California State Legislature for twelve years.  I earned a strong, positive reputation for my expertise on a broad range of complex policy issues, including insurance, anti-poverty efforts, social services, foster care, environmental stewardship, and more.  I mastered arcane legislative procedures and developed relationships with Capitol and Executive branch staff, advocates, and reporters.  I have led numerous legislative and media campaigns for controversial legislation and budget issues.

Education

  • Master’s degree in Public Policy and Administration from CSU Sacramento, graduating with distinction

  • Jesse M. Unruh Assembly Fellow, Capitol Fellows Program

  • B.A. in English and History from the University of California, Davis

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